About Us

Taking the easy route is not in our DNA. We have an unconventional way of measuring success. We value people over profits. In our eyes, profits don’t run a company or buy our products, people do.

Product Innovation

We are on a mission to bring you the best golf apparel products period. We are focused on understanding pain points and intentionally designing apparel to enhance your on-course experience. We want to be your go-to option, known for setting a new standard in design, playability, function, and comfort.

Made in the USA

Designing and manufacturing our products in the USA is a non-negotiable for us. We firmly believe in supporting local economies and businesses. We believe this is a competitive advantage, enabling us to better control our quality and supply chain while allowing us to be more agile as a business.

Paying It Forward

We believe that everyone who is interested in the game of golf should have access to it. We will be donating two percent of our net profits to charitable organizations working to democratize the game of golf. An additional two percent of net profits will be donated to charitable organizations that, we believe, are working to improve the lives of those who live in the community through community programming, land preservation, etc. Over time, we will work to establish our own foregood foundation with the goal of maximizing positive impact.